Pricing

Honest pricing.
No surprises.

SMS included in every plan. Charged in AU$, GST included. No contracts, no lock-in, no “contact us for a quote.” Pick a plan, start your 14-day trial, and only pay if you stay.

Enterprise platforms bundle this into a $500+/mo suite. We just do this, done well, from $54 inc GST.

Base

$54AUD / month inc GST

14-day free trial · Credit card required

  • 150 outbound SMS/month (~50 conversations)
  • Dedicated AU mobile number
  • Web dashboard inbox
  • Auto-reply (basic)
  • Saved reply templates
  • Contact tags
  • Widget colour & label
  • Email support
  • 1 website
Start free trial

Won't be charged until day 15

Most popular

Build

$84AUD / month inc GST

14-day free trial · Credit card required

~100 conversations/month
  • 300 outbound SMS/month (~100 conversations)
  • All Base features
  • Missed Call Text-Back — auto-SMS anyone who calls and can't get through
  • Scheduled messages
  • Contact notes
  • Full widget customisation
  • Per-day auto-reply schedule
  • Conversation archive
  • 3 websites
Start free trial

Won't be charged until day 15

Boost

$124AUD / month inc GST

14-day free trial · Credit card required

~165 conversations/month
  • 500 outbound SMS/month (~165 conversations)
  • All Build features
  • AI Lead Capture — triages missed call replies & drafts your response
  • Analytics dashboard
  • Priority support
  • Webhook / Zapier integration
  • Team inbox (coming soon)
Start free trial

Won't be charged until day 15

Hit your SMS limit? Upgrade for the month and drop back down next period. Inbound replies are always free.

Every plan includes

No hidden extras. No add-ons you didn't ask for. This is what you get on every plan, regardless of which tier you choose.

📱

Dedicated AU mobile number

Your own real Australian mobile number. Customers text a local number they trust.

💬

SMS allowance included

No per-message fees. Your monthly SMS cap is included in your plan price.

🔒

Your personal number stays private

Messages route through your TapText number. Your personal mobile is never shared.

One-line embed, any platform

Works on Shopify, WordPress, Squarespace, Wix, or any custom site. No developer needed.

🇦🇺

AU$ pricing — no USD surprises

Everything is priced and charged in Australian dollars. No exchange rate fluctuations.

🔓

No lock-in contracts

Cancel any time from your dashboard. No cancellation fees. No questions asked.

The right tool for the job

Enterprise platforms are built for enterprise teams. Review management, outbound campaigns, multi-channel messaging, dedicated account managers — the works. And you'll pay for all of it, whether you use it or not.

Most small businesses don't need any of that. They need website visitors to be able to send a text. TapText does that — properly, reliably, from $54 a month inc GST.

TapText
Live Chat Tools
Enterprise Platforms
Monthly price
From $54 AUD inc GST
$50–200+
$500–1,500+
Currency
AU$
Often USD
USD
Per-message fees
Included
Varies
Extra cost
Contract required
No
Sometimes
Usually
Setup time
5 mins
30+ mins
Days/weeks
AU mobile number
Yes
No
Maybe
Customer app needed
No
Most do
Yes
Staff needed to respond
No
Yes
Yes
Works while you're on the tools
Yes (SMS)
Missed
Partial

One job covers the whole year

Here's the maths for a tradie on the Base plan. One extra enquiry captured pays for TapText many times over.

Base plan cost

$54

per month inc GST

$648/year — or $540 on Annual

Average tradie job

$600+

per job

Plumber, electrician, builder

Payback time

< 1 job

per month

After that, pure margin

Pricing questions

Is the credit card charged immediately?

No. We collect your card at signup so you don't have to enter it again when the trial ends, but we won't charge it until day 15. Cancel any time before then and you won't be charged a cent.

What happens when I hit my SMS limit?

On Base and Build plans, you'll get a heads-up when you're approaching your limit. If you hit it, you can upgrade to the next plan for the remainder of that billing period, then drop back down next month if you like. No automatic overage charges. On Boost, we'll reach out to work out the best arrangement.

Do inbound SMS count against my limit?

No. Inbound SMS — messages your customers send to you — are always free and don't count toward your monthly allocation. Only outbound SMS (messages you send from the dashboard or auto-replies) count.

What is Missed Call Text-Back? (Build & Boost)

When someone calls your number and you can't answer — because you're on a job, with a customer, or your hands are full — TapText automatically texts them back within seconds. The message introduces your business and asks what they need. They reply by SMS, the conversation lands in your TapText inbox, and you deal with it when you're free. No missed leads, no voicemail tag. Works even if you've got your own number on the side of the ute — you forward missed calls from your existing mobile to your TapText number, and it handles the rest. Setup takes about 60 seconds with a single dial code.

What is AI Lead Capture? (Boost)

When a missed call reply comes in, AI Lead Capture reads the message and does three things: extracts the caller's name if they've given it, classifies the job type (urgent repair, quote request, general enquiry, or callback), and drafts a suggested reply tailored to what they said. You open the conversation in your inbox, see a briefing card — who they are, what they need, how urgent it is — and a suggested reply you can send with one tap or edit first. Useful for tradies who get off the tools at 5pm and want to triage six missed calls in two minutes rather than twenty.

Can I change plans?

Yes, any time. Upgrade takes effect immediately. Downgrades take effect at the start of your next billing period.

Is the price in Australian dollars?

Yes, always. $54, $84, and $124 are AUD and inclusive of 10% GST — we absorb the GST so the sticker is what you pay. No USD conversions, no exchange rate surprises.

Is there an annual plan?

Yes. Annual plans are pay-for-10-get-12 (about 16.67% off): Base $540, Build $840, Boost $1,240 — all AUD inc GST. Same features as the monthly plans. Switch any time from your billing dashboard.

Is there a cheaper option for multiple sites?

The Build plan supports 3 sites at $84/month inc GST — that works out to $28 per site. Web designers installing TapText across multiple client sites should look at our affiliate program, which offers revenue share for referred accounts.

What's the cancellation policy?

Cancel any time from your billing dashboard. No lock-in, no cancellation fees. Your plan runs until the end of the period you've already paid for, then stops. No renewal.

No credit card charged until day 15

Start your 14-day free trial

Set up in 5 minutes. Only pay if you stay. No lock-in.